Greg Hague and the 990 Company

Based in Scottsdale, Arizona, Greg Hague is a renowned businessman, lawyer, real estate consultant, and entrepreneur. Throughout his professional career, Greg Hague has made an impact in multiple areas. An examination of his life and career trajectory is a helpful read for anyone interested in breaking into the real estate field.

Originally from Cincinnati, Ohio, Greg Hague graduated from Miami of Ohio University in 1971 with a B.S. degree. In 1974, he graduated with his Juris Doctorate from American University’s Washington College of Law. Having received his first license to practice real estate at the tender age of 18, Hague practiced real estate throughout his undergraduate years and continued practicing throughout his time in law school and beyond.

In 1978 after several years of working in the family real estate business, Hague struck out on his own and founded his own real estate company, Heritage House Real Estate. The early precursor to the 990 Company, Heritage House Real Estate grew rapidly and by the end of its first year had 11 offices and over 220 listing agents. Due to the volatility of the market and the economic climate of the time, Heritage House Real Estate went out of business in 1980.

Shortly after his business went bust, Hague relocated to Scottsdale, Arizona in 1981. In 1988, Hague founded WHY USA, a real estate company which helped home owners sell their homes for a low price of $990. Previously unheard of at the time, the model became hugely successful and was ultimately franchised across the country in over 100 United States cities.

Most recently, Hague is the founder of the 990 company, named in homage to the original principles on which WHY USA was founded. Gregory Hague’s career in real estate and his continuous work through the 990 company serve to illustrate the level of leadership he provides to the real estate industry as a whole, and how homes sales need not be a bank breaking endeavor.